In a recent mini-blog post Seth Godin makes the following observation: Enormity Enormity doesn't mean really enormous. It means incredibly horrible. The problem with enormity in marketing is that it doesn't work. Enormity should pull at our heartstrings, but it usually shuts us down.
Enormity
Enormity
Enormity
In a recent mini-blog post Seth Godin makes the following observation: Enormity Enormity doesn't mean really enormous. It means incredibly horrible. The problem with enormity in marketing is that it doesn't work. Enormity should pull at our heartstrings, but it usually shuts us down.